July 23-24, 2019
What is ascension?
We are excited to officially announce Evolve Ascension 2019! Missed this last year? Well, here’s your chance to attend this year’s program geared towards one thing: helping you build, grow, and sustain a profitable business!
This has become an annual event tied 100% to the challenges we all face as business owners. One thing we know is how to build businesses.
Best of all, it’s included in your Premier Membership. Now you have no excuse not to take your business to the next level. Let us help you!
Classes will be held at:
July 23-24, 2019
SPeakers & Topics
8:30-9:00 – Coffee & welcome
9:00-10:30 – Sal Cincotta | Using event marketing to drive sales
Want to add more sales immediately to your bottom line? Portfolio events are a proven way to drive real sales and exposure to your business immediately, all while building your portfolio. Sal will show you how to put the program together, market it, and execute on it for $10k plus in sales.
10:30-12:00 | Topic TBA
2:00-3:30 – Dustin Lucas | Master Your Creative Workflow with Lightroom
As photographers we are constantly being told to work harder, better, faster, stronger and constantly chasing our ass to keep up. Take this a step further, we are creatives which means we procrastinate, met with being unorganized results in a recipe for disaster as an entrepreneur.
Evolve handles the production side of things, but you gotta have your house in order to get the full benefits of outsourcing. What do I mean by that? Create a plan and stick to it for every job. You shoot, prep files, send to Evolve, post sneak peaks, mess around in Photoshop, get files back from the team and organize everything in one place.
You have to create a SYSTEM so you can manage everything, work ON the business versus IN it. I am going to help you become a Workflow Master!
3:30-5:00 – Sal Cincotta/Alissa Zimmerman | Finding Your Rhythm
Building a process for your photography studio is no small task. It takes a long time to flush out all of the things that don’t work before you get to a place where everything works the way it should.
Want to watch live and learn the recipes and roles Sal and Alissa have created to perfect their well-oiled machine at Salvatore Cincotta Photography? Sal and Alissa will walk you through their workflows for primary photographers, 2nd shooters, and assistants.
They will show their real-life workflows and discuss roles on a wedding day, an engagement shoot, and a senior session, as well as walk you through roles and rhythms to keep the back of house running smoothly.
8:30-9:00 – COFFEE & WELCOME
9:00-10:30 Record Keeping for Creative Professionals | Elmedina Tasic
As a working creative, your passion is to create. While bookkeeping, taxes, and financial forecasting are not as exciting, you can not run a business without them. We will talk about strategies for monthly bookkeeping, the reports you should be looking at in your business, and how to budget cash flow to ensure you have money to live and grow your business.
10:30-12:00 – Justen Hong | Workflow for the WIN — From Lightroom to Photoshop
Justen will first explain the value of proper branding on a basic scale and then walk through steps to help you define your brand through your photography, with the visual aesthetic/look and feel, language/tone, value drivers, and brand messaging.
2:00-3:30 – David Drum | 4+1 – A Formula for success
David Drum of H&H Color Lab has been in the professional photography business for 25 of his family business’ 49 year history. This provides insight into what it takes for studios to thrive in the long run. Learn the 4 irrefutable laws of successful studios and one look into what will help studios thrive in the next evolutionary leap of the professional photography business.
3:30-5:00 – Sal Cincotta | Evolve Futures and Q&A
Evolve is anything but static. Each year, we have continued to grow the company and our offerings. We have one goal. To be the best at what we do.
Sal and the Evolve team will dive into the new initiatives we have coming up and have some round-table discussions around what Evolve can do to help you grow your business.
July 23-24, 2019